New Leadership, New Vision - A New Day For Ambassador
Ambassador Software is open for business. Our new CEO talks about the recent acquisition and what it means for our customers and the marketing...
Ambassador Referral Marketing Blog: Best Practices for Successful Customer Acquisition
Referral Marketing
Nano-Influencers: Who are they, and why should you care?
Nano-influencers have small networks but offer huge results. Find out why these 'regular' folks are quickly becoming the most sought after...
Referral Marketing
The Executive’s No-Nonsense Guide to Referral Marketing
Define your strategy, generate huge ROI, and select the right referral marketing software to improve efficiency and grow your referral revenue channel
Affiliate Marketing
Influencer Marketing: Rent or Own?
Build smarter, more organic influencer and affiliate marketing strategies with help from this eBook and increase your customer acquisition ROI.
Affiliate Marketing
The Definitive Guide to Affiliate Marketing
When it comes to building an affiliate marketing program, we have the definitive guide to success from finding the right affiliate to scale.
Ebook
The Definitive Guide to Partner Marketing
Learn how to set up, automate, and optimize your partner marketing programs with our definitive guide.
Referral Marketing
The Definitive Guide to Word-of-Mouth Marketing
Find out why word-of-mouth strategies are a key channel for your customer acquisition plan in this definitive guide to referral marketing
Referral Marketing
The Definitive Guide to Building a World-Class Referral Program
The Ambassador Definitive Guide to Referral Marketing eBook is now available to the public! Learn to optimize your referral program and increase...
Referral Marketing
Ambassador Earns A Spot on the Inc. 5000 for the 2nd Consecutive Year!
I'm thrilled to announce that Ambassador has earned the ranking of #736 in the 36th annual Inc. 5000 list of fastest-growing private companies in...
Referral Marketing
Another Win! Ambassador Named One of the “Best Entrepreneurial Companies in America”
For the 2nd consecutive year, Ambassador has been recognized as “Best Entrepreneurial Companies in America” by Entrepreneur magazine’s...
Referral Marketing
[INFOGRAPHIC] Year-in-Review 2017
Here’s a look at our year-in-review - the milestones, the accomplishments, and just some fun facts about us!
Influencer Marketing
Influencer Marketing in 2018: What Marketers Need To Know
The buzz around influencer marketing is loud and clear - it’s THE it trend of the year. What do marketers need to know about influencer marketing in...
Best Practices
Ambassador Now Integrates With 1,000 Other Products
We know that getting your work done requires many different web tools. Which is why Ambassador now has 1,000 integrations, and you can choose your...
Influencer Marketing
Finding An Influencer Marketing Platform: The Advanced Guide For Modern Marketers
The advanced guide for brands interested in an influencer marketing platform to automate their influencer programs to scale & optimize this...
Influencer Marketing
20 Influencer Platform FAQs To Ask Potential Vendors
Asking questions is crucial to finding an influencer platform and partner for your brand. Here are 20 questions to ask during your search for the...
Influencer Marketing
Is Your Brand Ready For An Influencer Management Platform?
Are you simply dipping your toe into influencer marketing or are you ready for an influencer management platform to scale your program?
Relationship Marketing
The Importance of Relationship Marketing for eCommerce Brands
There are many relationship marketing strategies eCommerce marketers should try in order to expand brand awareness and drive sales. But it’s near...
Relationship Marketing
Ambassador Included in G2 Crowd's Grid® Report and Relationship Index for Brand Advocacy
Ambassador is humbled and excited to be included in the G2 Crowd's Spring 2018 Grid® Report for Brand Advocacy as well as mentioned in the...
Customer Loyalty
5 Must Haves To Drive Customer Loyalty via Website Conversions
Are you putting a lot of money into marketing to get customers to your website, but not capitalizing on all the opportunities where your website...
Influencer Marketing
Searching For A Social Media Influencer Platform: The Mini Playbook
Investing in a social media influencer platform can help your brand methodically cultivate an engaged network, generate unique share links to track...
Marketing Strategy
Personalized Marketing: How to Create a Loyal Relationship With Your Website Visitors
Personalized marketing is more than using your customers’ names when you email them. It involves getting to know your buyer personas intimately and...
Referral Marketing
Referrals: The Holy Grail of Marketing
The goal of referral marketing is simple: Harness word-of-mouth to drive more referrals. But for it to work, you need to have the core building...
Referral Marketing
How To Get The Most Out Of Your Referral Marketing Strategy
If you polled a group of referral marketing experts and asked them to name their favorite type of lead, one response would clearly stand out:...
Partner Program
Ambassador’s New Partner Program Is A Huge Win For Agencies, Consultants, And Their Clients
We are elated to announce the formal launch of our Partner Program. Sign up and start helping your clients get more of their best customers, faster.
Ambassador Debuts On The Inc. Best Places To Work List
Ambassador has earned the distinction of Best Places to Work 2017 by Inc. Magazine, an honor awarded to some of the fastest growing companies in...
Ecommerce
Why Fashion Brands Need to Master Customer Referrals
In order to stand out from the crowd, fashion brands must develop creative ways, like referral marketing, for customers to interact with products and...
Relationship Marketing
Relationship Marketing: 6 Secrets To Everlasting Brand Love
Here are 6 relationship marketing secrets used by successful brands for getting your target audience, prospects, and current customers to love your...
Referral Marketing
Why Tech-Savvy Marketers Need Referral Marketing Automation
There’s been a flurry of B2B and eCommerce referral programs lately, so let's explore the importance of referral marketing automation in our digital...
Referral Marketing
How To Create An Enjoyable Referral Experience For Your Customers
Ensure the referral experience is painless and seamless for your customers and advocates by answering these simple questions.
Referral Marketing
How to Create a Culture Where Referral Marketing Thrives
Employees are an often-untapped resource, but can create exponential returns on your referral marketing strategy.
Customer Loyalty
How To Transform Your Happy Customers Into Your Best Promoters
Here are some simple and effective ways to promote your customer marketing program to your most valued ambassadors: Your customers.
Marketing Strategy
5 Ways to Find Your Best Brand Advocates
We break down the best way to engage with your advocate marketing audience and how to retain your best ambassadors.
Relationship Marketing
Getting Your Customer Service Team On Board With Relationship Marketing
Your customer service team can actually make or break your relationship marketing efforts.
Best Practices
Best Practices for Your Customer Referral Program
Here are 5 best practices for your customer referral program to effectively engage their networks and send more sales your way.
Referral Marketing
For the 2nd Consecutive Year, Ambassador Named To "Cool Places to Work" by Crain's Detroit
Once again, Ambassador has ranked as a Detroit Coolest Workplace by Crain's. We're proud to have the city's top talent on our team!
Referral Program
How the Best Referral Programs Calculate Success: The 3-Step Framework for Marketers
It’s no shock that more and more businesses are investing in referral marketing these days, but executing like marketers running the best referral...
Affiliate Marketing
How to Leverage B2B Affiliate Marketing to Increase Lead Generation
When it comes to increasing leads, how can brands ensure their B2B affiliate marketing program is driving pipeline growth? Here are three ways to...
Partner Program
Planning Your Partner Program Strategy: The Handbook for Success
If your business is looking to expand and serve new markets, planning your partner program strategy is a top priority. Here's how to get started.
Referral Program
Running Effective Referral Programs: The Formula For Success
How do brands run effective referral programs? We've gathered best practices, tips, and tricks utilized by our most successful clients to create what...
Affiliate Marketing
13 Affiliate Management Tips For Program Managers
By 2020, U.S. affiliate marketing spend is expected to rise to $6.8 billion. For successful affiliate management, relationship building is crucial....
Affiliate Marketing
How To Build An Automated Referral Marketing Machine
With automated affiliate marketing, your brand can easily create a repeatable process to continuously attract new and loyal customers. Here are five...
Brand Ambassador
Ambassador Software Ranked on the Inc. 5000 for the 3rd Consecutive Year!
Ambassador Software is ranked no. 1144 in the 37th annual Inc. 5000, the most prestigious ranking of the nation's fastest-growing private companies.
Referral Program
Effective Referral Programs: Data-Driven Strategies for Growth
Effective referral programs are more influential than you may think. In fact, 82% of Americans seek recommendations from friends and family when...
Referral Program
Developing a Client Referral Program: Professional Secrets Revealed
Looking to drive more engagement for your brand ambassadors? Or wondering how to promote your referral marketing campaign? Our Success Coaches are...
Ecommerce
Preparing Your Online Store For The Holiday Season
With the holiday season around the corner, the competition this year is likely to be fiercer than ever. Online spending growth is expected to outpace...
Ecommerce
Preparing Your Online Store For The Holiday Season (Part Two)
When 90% of consumers believe an online review is more compelling than input from a salesperson, it's important to take advantage of reviews when it...
Relationship Marketing
[INFOGRAPHIC] Year-in-Review 2018
From hosting the first ever Word-of-Mouth Digital Summit to getting acquired by West Corporation, it's been an exciting year to say the least. We...
Word-of-Mouth
How To Improve Your Word-of-Mouth Marketing Strategy
Whether it’s reading product reviews or asking for a referral, word-of-mouth strategy plays a large role in the buying process for consumers &...
Partner Program
How to Expand a Channel Partner Program
Having a channel partner program in place is an important part of the customer acquisition plan for B2B marketers today. Here's how to expand your...
Referral Marketing
How To Build A Powerful Customer Marketing Program With Referral Software
Here are 5 steps to easily create a powerful customer marketing program that continuously attracts new and loyal customers with referral software.
Social Media
3 Ways Quora Can Assist Your Company with Lead Generation and Sales
Learn 3 amazing ways you can use Quora to take your lead generation efforts to another level, earn valuable customer referrals, and increase sales.
Social Media
Real-World Scavenger Hunts Can Benefit Online Businesses
Scavenger hunts can be a great way to drive business online - even if you are an online business. Come find out how!
B2C
You Have 8 Seconds to Engage a Visitor: Make Them Count
The average visitor will leave your site within 8 seconds. We put together 3 simple tips to help you maximize (and extend) those 8 seconds. Find out...
Customer Loyalty
3 Ways That Building a Brand Is Like Making New Friends
In order to attract loyal customers, your brand should resemble someone you’d grab a beer with. Learn the 3 tips to making friends with your...
Referral Marketing
How Does Ambassador Work: Steps to Success
Why is referral marketing technology critical to building, optimizing, and scaling referral programs in a way that drives revenue?
Why Building a Fan Base is Essential to Success
Why Building a Fan Base is Essential to Success
Harsh Truths
Harsh Truths
Before we get technical: the Psychology of Referral Marketing
Before we get technical: the Psychology of Referral Marketing
Social Media
Using Social Media to Create a Buzz about Your Brand
Using Social Media to Create a Buzz about Your Brand
Referral Marketing
Social Sharing: Bad for Privacy, Great for Brands
Social Sharing: Bad for Privacy, Great for Brands
Social Media
Which Social Networks Drive the Most Traffic, and Why You Should Care
Which Social Networks Drive the Most Traffic, and Why You Should Care
Social Media
Using a Customer Referral Program to Grow Your Business
Using a Customer Referral Program to Grow Your Business
Social Media
Ride the Rocketship: Developing an m-Commerce Strategy
M-commerce sales are poised for explosive 68% growth. Secure you have tickets on the rocketship by developing an m-commerce strategy now.
Social Media
10 Super Simple Social Media Marketing Tips
10 Super Simple Social Media Marketing Tips
Social Media
7 Tips to Bring Your Retargeting Ad Campaigns to the Next Level
7 Tips to Bring Your Retargeting Ad Campaigns to the Next Level
Building a Better Thank-You
Let’s take a look at the ways your thankfulness may have seemed insincere in the past, and how it can be improved moving forward. Learn how today!
Infographic
B2B: 2013 And Beyond (Infographic)
Infographic. B2B marketers use an average of 12 content marketing tactics. As a digital marketer how many tactics do you use? Come see the full...
Getting Results: How Marketers Are Using Social Media Marketing Successfully [Infographic]
Getting Results: How Marketers Are Using Social Media Marketing Successfully [Infographic]
Check out our new Social Referral Marketing dashboard!
Check out our new Social Referral Marketing dashboard!
Check out some great tips on making sure your social media referral campaign is on track [Infographic]
Check out some great tips on making sure your social media referral campaign is on track [Infographic]
Interesting Stats on the State of Social Media in 2012 [Infographic]
Interesting Stats on the State of Social Media in 2012 [Infographic]
Free eBook: Turning Customers into Brand Ambassadors
Free eBook: Turning Customers into Brand Ambassadors
How to Target Referrals on Facebook
How to Target Referrals on Facebook
You Can't Build A Community By Building Silos
You Can't Build A Community By Building Silos
The Anatomy of a Fan on Facebook [Infographic]
The Anatomy of a Fan on Facebook [Infographic]
Best Practices
SEO 101: What Every Marketer Should Know About SEO Traffic
SEO 101 is in session. Learn how to optimize your site and drive targeted traffic to your brand.
Referral Marketing
Epic Referral Marketing Email Examples From Top Brands
Need some inspiration on how to make your referral email messages go from 'fair' to 'must-share'? Check out a few of our favorites and learn why they...
Referral Marketing
4 Referral Marketing Tips That Will Make You A Better Marketer
Build a customer-friendly strategy and become a better marketer with these four referral marketing tips.
B2B
Breaking Bland: Adding Personality to Your B2B Content Marketing
B2B content marketing doesn’t have to be bland. Discover how your company can break the mold.
Referral Marketing
Ambassador Debuts on the Inc. 500 List of Fastest Growing Private Companies in America
Ambassador Ranks No. 321 on the 2016 Inc. 5000 with Three-Year Sales Growth of 1,202%.
Best Practices
4 Reasons That Being A Marketing Pioneer Can Make Your Career
Check out the four concepts that marketing pioneers in-the-making should get a grasp on right now.
Referral Marketing
Behind The Scenes: Ambassador's Visual Editor
Ambassador is made for marketers. Ditch the development and get to know more about our user-friendly visual editor.
Referral Marketing
Ambassador Named "Coolest Places to Work" by Crain's Detroit 2016
Crain's ranks Ambassador Referral Marketing as one of Detroit's coolest workplaces. The referral software company is home to some of Detroit's best...
Referral Marketing
Your Marketing Team Is Leaving Money On The Table
If you haven't adopted a scalable referral marketing strategy, you're leaving money on the table. Ambassador's VP of Marketing, Shawn Fergus,...
Referral Marketing
Referral Program ROI: How to Optimize a Highly Profitable Channel
Discover effective marketing tips, tactics, and strategies to help you increase referral program ROI and optimize results.
Customer Loyalty
Existing Customers Are Golden, Here's Why
Ready to introduce referrals to your customer marketing strategy? Check out these crucial tips to discover new revenue.
Referral Marketing
Survey Says: Cash Is King When It Comes to Referral Marketing
Interested in getting more referrals? Cash rewards could be the missing link.
B2B
Enterprise Referral Marketing By the Numbers: It's Not Just a Startup Game [Report]
Discover how enterprise brands can reap the benefits of referral marketing.
Referral Marketing
Referral Program Incentives: How to Choose the Right Ones
Referral program incentives are the backbone of successful campaigns. Are you ready to start rewarding?
B2C
Road Trip: Navigating Through the Customer Experience
Referral marketing is the customer-facing, marketer-friendly solution that extends the customer experience and turns fans into referring machines.
Referral Marketing
An Epic Part 2: How to Optimize Referral Program Emails
What’s the secret to getting people enrolled in and engaged with your email referral program? Read on to find out.
B2C
eCommerce and Referral Marketing: A Match Made in Conversion Heaven [REPORT]
Successful brands today heavily rely on eCommerce referral marketing. Studies show that referred shoppers cost less to acquire, buy more, and stay...
Referral Marketing
The Executive's No-Nonsense Guide to Referral Marketing
No fluff. No soft ideas. Just straightforward tips for executives looking to build or optimize a referral marketing strategy.
Social Media
How To Use Social Media To Transform Negative Customer Experiences
As customers flock to social media, brands must learn how to transform negative customer experiences online.
Inbound Marketing
How Diverse is Your Content Marketing Strategy?
A content marketing strategy is not important, it's a necessity. Find out how to create relevant content that drives revenue through word-of-mouth.
Social Media
The Underused Power of Social Media That Will Increase Your ROI
Discover how marketing teams can use the power of social media to bridge the gap between outreach and engagement.
Social Media
10 Super Simple Social Media Marketing Tips
Marketing isn't rocket science. Launch an improved digital strategy using our 10 super simple social media marketing tips.
Social Media
Content Promotion Strategy: 3 Things To Do After You Press Publish
Take your content ideas from brainstorm to buzz-worthy with a start-to-finish content promotion strategy.
Social Media
How Social Media Is Redefining Exclusivity
Tap into the experiential potential of social media with a rewarding referral marketing strategy.
Referral Marketing
Leader or Laggard? Marketing Trends to Embrace Your Inner Visionary
All marketing executives want to stay ahead of their competition. These four marketing trends (from four renowned experts) will help you do it.
Social Media
How To Launch A New Marketing Strategy on Social
Not sure how to launch your new marketing strategy on social without being redundant? Check out these compelling social media examples.
Referral Marketing
Solving The Publishing Industry's Biggest Problem
Could referral marketing programs signal the strategic change that the publishing industry needs?
Referral Marketing
Survey Says: Referral Practices of Today's Consumers
Ambassador partnered with Nielsen’s Harris Poll Online to get insight about today's referral practices. Read on to see what we discovered.
Report
What the Data Says About Financial Services and Referral Marketing [Report]
Many people assume that financial companies aren't a fit for referral marketing. Truth is, the results firms see from referral marketing are...
Referral Marketing
The Anatomy of a Successful Refer-a-Friend Marketing Campaign
Customers? Check. Leads? Check. Discover the elements of a successful refer-a-friend campaign to bridge this gap and drive new revenue.
Report
The Unique (and Very Profitable) Dynamics of Health and Fitness Referral Programs [Report]
The data, conversion metrics, and best practices behind the best health and fitness referral programs
Affiliate Marketing
Tips for Managing Affiliate, Influencer, and Referral Programs Under One Roof
Discover how Ambassador's automated marketing platform can be used to accommodate affiliate, influencer, and referral programs.
Best Practices
The Dangers of Vanity Metrics
Avoid the dangers of vanity metrics with an action-based marketing strategy.
Referral Marketing
The Power of Referrals: Exploring the Impact of Referral Marketing on the Energy Industry [Report]
Ambassador's solar clients are driving revenue with stellar referral marketing efforts. Here's why referral marketing is a great fit for the energy...
Influencer Marketing
Influencer Marketing Strategy: The Rise of Micro-Influencers
Is your influencer marketing strategy missing the opportunity to engage and reward your most active and loyal fans in the race for virality and...
Referral Marketing
When And How To Ask For Referrals
Customers are talking about your business. Ready to take your brand to the next level? Discover when and how to ask for referrals.
Referral Marketing
Scaling Your Referral Marketing Program: 3 Questions to Ask
Ask these 3 questions to develop a referral marketing program that grows as fast as your business.
Referral Marketing
Classic Marketing Rules for the Modern Marketer
Discover how to master modern marketing rules the classic way.
Social Media
Lessons in Social Media: What Brands Can Learn From Celebrities
Develop a superstar social media marketing strategy with help from your favorite celebrities.
Referral Marketing
How Are Consumers Influenced by Referral Marketing?
Ambassador partnered with The Harris Poll Online to survey 2,000 Americans about referral marketing. What did our study reveal about word-of-mouth?
Pop Culture
Ambassador Celebrates Detroit: Happy 313 Day
Ambassador is proud to be a Detroit-based business and we're happy to celebrate 313 Day.
Best Practices
Build a Future-Friendly MarTech Strategy
The future of MarTech is near, are your marketing and technology teams prepared?
Best Practices
10 Marketing Influencers Who Inspire Growth
Get inspired to grow your team or your business with innovative tips from marketing influencers.
Referral Marketing
How To Turn Your Customer Base Into New Revenue
With word-of-mouth marketing driving billions of dollars in sales every year, it’s no surprise that it’s one of the most coveted sources of...
Word-of-Mouth
What Can Marketers Learn From Tiger King?
How did Netflix's "Tiger King" use word-of-mouth to create an audience of devoted fans? Here are 3 key marketing lessons learned while binge watching.
B2C
The Marketing Collateral Menu, Referral Marketing Style
Welcome to the Referral Marketing Café! We have a fresh menu of all your favorite digital marketing collateral. Come take a bite!
Referral Marketing
5 Tips for Drafting Effective Referral Marketing Value Propositions
Why should your target customer purchase a product from you rather than from a competitor? Communicating your value is key. Learn how to do it well...
Social Media
The 5 Ps of Effective Hashtag Marketing
Since 2007 hashtag marketing has been a mandatory part of the social media marketers playbook. We breakdown the 5 'P's you need to know to use them...
Referral Marketing
An Introduction to Referral Marketing Landing Page Optimization
What's the secret to effective landing page optimization? Come learn the science of effective landing page design today!
Social Media
How to Leverage LinkedIn Mentions for B2B Marketing
LinkedIn announces new 'mention' functionality to status updates and conversations. Here's what you need to know to leverage it for B2B.
Social Media
Writing Headlines That Drive Brand Ambassador Conversions
A headline is the friendly face that will draw brand ambassadors into your referral program. Learn the secrets to effective headline writing today!
Referral Marketing
5 Ways to Reduce Friction and Get More Customer Referrals
We've curated a list of the top 5 ways to reduce friction and increase customer referrals. Come learn how to increase your word of moth marketing...
Social Media
Referrals Are the Most Cost-Effective—and Trustworthy—Ad Strategy
Only 36% of consumers trust social network ads. So is social media a bad use of your budget? No way! But referrals are the more cost-effective ad...
Social Media
6 Tips for Humanizing Your Brand to Create More Effective Social Media Advertising
Trust is a huge component in bringing sales to online businesses. Come learn the top 6 secrets for humanizing your brand for better social media...
Social Media
Referral Marketers Rejoice: Tumblr Adds Social Sharing to Its Mobile App
Tumblr has finally introduced social sharing to it's iOS app. We break down what you need to know.
Social Media
Is “Pay by Hashtag” the Future of Social Commerce?
American Express recently introduced their "pay by hashtag" functionality. We did the research so you don't have to - here's what you need to know.
Customer Loyalty
4 Easy Steps for Building Extraordinary Customer Relationships and Positive Word-of-Mouth
Positive word of mouth (WOM) surrounding brands outpaces negative by a 6 to 1 ratio. Learn 4 easy ways to build positive word-of-mouth for your org...
Social Media
Unbundling Media: Why Microcontent Is the Future of Social Sharing
Are you leveraging the social nature of microcontent to improve sharing and engagement? We'll show you how to maximize your poetry's potential!
Referral Marketing
Word of Mouth Marketing (Infographic)
Infographic. Word of mouth marketing is almost twice as effective at influencing purchase as a television ad. Come see what else you need to know!
Loyalty Rewards: What Makes Consumers Stay
Price, convenience, quality of product, customer service; do you know which quality makes a consumer most loyal to a brand? The results might...
Social Media
3 Ways to Win Ambassadors With Social Media Contests
One of the best ways to motivate fans is with competition. Learn the 3 ways to win brand ambassadors with social media contests today.
Referral Marketing
5 Creative Ways to Use Referral Software
Referral software is powerful, but if you sprinkle in a little creativity and it can be legendary. Learn 5 creative ways to use referral software.
SaaS
4 Reasons Referral Software Is Getting SaaS-y
SaaS companies have begun implementing referral software programs into their social media marketing. And they have been doing well as a result. Learn...
Social Commerce
4 Ways to Plan for the B2B Social Commerce Revolution
We've compiled the 4 steps to get your B2B social commerce strategy off the ground and bring your marketing strategy into the 21st century. Check...
Social Media
3 Key Social Media Metrics to Track
Social media provides marketers more than enough data to look at. It can be difficult to make sense of it all. Stick to these 3 KPIs and you should...
Social Media
Sold on Facebook - Social Commerce (Infographic)
Guess how many people follow more than 10 brands on Facebook? Guess how many people have made a purchase via a brands Facebook page? Come find out!
Social Media
Social Media Referrals Are the Most Important Metric You’re Not Tracking
You know word-of-mouth referrals are important (or else you wouldn't be here), but how can you get more? We examine a simple action item you can take
Social Media
The Great Social Customer Service Race
We created a test, "The Great Social Customer Service Race," and sent 280 tweets from 4 personal accounts, over a 4-week period. Here are the results.
Referral Marketing
Why Group Buying Gets B2B Referrals
84% of B2B buyers said that word-of-mouth referrals are the most important factor in purchasing decisions. Leverage group buying to drive revenue.
Referral Marketing
Three Ways Referral Marketing Is Like a Cupcake
Do you love cupcakes? Do you love referral marketing? Then we have an article for you, come see what the two have in common!
Social Media
Why Social Bookmarking Matters
We put in the work so you don't have to. We created a list of the top 10 social bookmarking tools. Check out our reviews of our favorites.
Integrate Ambassador with SurveyMonkey & Net Promoter Score
Ambassador is proud to announce our integration with SurveyMonkey! Power your surveys with referral marketing to make the Net Promoter Score®...
Social Media
Why Facebook’s News Feed Redesign Is a Huge Win for Referral Marketing
Facebook has recently rolled out a change to it's timeline. We break down what you need to know from a marketing standpoint. Come see what's new!
Social Media
Why Your Startup Should Embrace Social Login
88% of customers admit they’ve lied on an online registration form. Learn how to collect accurate data and increase your registration rate using...
Social Media
How to Use a Power Map to Identify and Utilize Your Company’s Most Loyal Fans
Referred leads close 6x more often than non-referred leads, but you need to find your influencers to generate them. This power map will show you how.
Social Media
Skittles’ Social Media Success Proves That Finding Your Brand’s Online Voice Really Matters
Is your brand having a hard time finding a successful social media voice? Get inspired by looking at how Skittles takes a unique approach that works.
Social Media
3 Reasons Why Facebook Hashtags Will Be a #MarketingWin
Facebook has finally integrated #hashtags. Learn the 3 reasons Facebook hashtags will affect you as a revenue focused digital marketer. Check it out...
Customer Loyalty
3 Dog-Training Tips That Can Help a Referral Program
What do puppies and ROI have in common? Come find out! Here are 3 simple dog-training tips that will help create a successful referral program.
Social Media
Understanding Viral Content Marketing [Infographic]
If you want to understand how content goes viral, you must first understand Metcalf's Law. This infographic helps break it down for you!
Infographic
Position Yourself As An Expert Using Social Media
"Experts," those perceived to be well-versed and respected in their fields, can expect more doors to open to them. Learn how to position yourself as...
Social Media
3 Ways Henry David Thoreau Can Help Target Brand Ambassadors
An unlikely authority on referral marketing, here are 3 ways Henry David Thoreau can help you understand the fans ripe for becoming your brand...
Infographic
Target B2B referrals: Learn the portrait of a LinkedIn user [Infographic]
Guess what feature 80% of LinkedIn users love the most? Come find out the answer, and how to leverage LinkedIn for B2B referrals!
Infographic
Do you know where your brand advocates share on social media? Find out now. [Infographic]
Referrals can be powerful for business, to harness them you need to understand where your customers are working, and where they are playing. Come...
Infographic
From Likes to Buys: How Social Media Influences Buyers
18% of US social media users said they would buy from a brand because their friend liked or followed it on social media. Heres what else you need to...
Social Media
5 Thanksgiving Foods and Their Social Media Counterparts
What do Twitter and green beans have in common? More than you think. Read about our 5 Thanksgiving foods and their social media counterparts.
Infographic
The Marketing Benefits of Social Media
58% of marketers using social media increased lead generation. Here's what you need to know about the marketing benefits of social media to prepare...
Social Media
Maslow’s Hierarchy of Social Media Referrals
Familiar with Maslow's hierarchy of needs? Either way, learn to earn more social media referrals. Find out how Maslow's can help you become a better...
Social Media
5 Killer Strategies to Help You Dominate Facebook, YouTube, and Twitter
This fantastic infographic will help you uncover 5 killer strategies for dominating Facebook, Twitter, and YouTube. Improve your social reach today.
Social Media
3 Presidential Takeaways from Electoral Social Media Marketing
In this article we'll evaluate 3 takeaways from presidential social media marketing, and how they can help give an electoral boost to your brand.
Infographic
How Businesses Are Making Friends on Facebook (Infographic)
1 in every 4 Facebook users check their account 5+ times a day. Fb users age 18+ spend 7.3 hours on Fb's mobile site. Check out the full infographic...
Referral Marketing
3 Referral Marketing Lessons to be Learned from a Zombie Apocalypse
What do the undead have to do with referral marketing? What are the 3 things a referral marketer needs to know about the zombie horde. Find out now!
Social Media
3 Ways Crazy Sports Fans Transform Brand Engagement
What makes a “super fan” tick? Here are 3 drivers of fandom, and how we can leverage each to build brand advocates, increase brand engagement and ROI.
Social Media
6 Psychological Hacks That Get More Referrals
Everyone loves a good mind-hack, especially when they increase revenue. We compiled the top 6 psychological hacks to get you more referrals. Read...
Infographic
2012 Fortune 500 Social Media Statistics: Check It Out
Learn how the Fortune 500 are doing with social media, and where they are focusing their efforts. Check out this infographic with eye-opening...
Infographic
Learn How Social Media Marketing is More Effective Than Traditional Marketing [Infographic]
Infographic. 92% of consumers trust recommendations from friends, compared to 42% that trust radio ads. Heres what else to tell your boss about...
Referral Marketing
4 Ways to Promote Your Referral Marketing Program
If you build it, they will come…but only if you tell them about it first. Here are the top 4 ways to promote your referral marketing program.
Social Media
How to Target Influencers in Social Media [Infographic]
Infographic. How to target (go fishing) for influencers on social media. Are you leveraging the 1-9-90 rule? You need to be!
Infographic
Read now: 2012 State of Digital Marketing Report [Infographic]
63% of B2Bs and 70% of B2Cs are now engaged with social media for lead generation and sales. Come find out what else you need to know!
Referral Marketing
Turning Customers into Brand Ambassadors: Free eBook
"Turning Customers Into Brand Ambassadors," one of our many eBooks, will teach you how to generate more revenue by leveraging your customers.
Customer Loyalty
3 Dating Techniques That Help Build Passionate Brand Ambassadors
Love is in the air. Brand ambassadors are yours for the taking. Your game is planned out, but are you making the right moves? Read on to find out.
Referral Marketing
4 Ways to Increase Social Media Brand Ambassadors
Secret's out: word-of-mouth marketing and brand ambassadors drive ROI. Learn the top 4 ways to cultivate a healthy crop of social media brand...
Ecommerce
The Growth of U.S. eCommerce: The Speed of Lightning
Infographic. According to the U.S. retail forecast, consumers will be spending 44% more online. Come learn what else you need to know now about...
Referral Marketing
5 Ways to Optimize YouTube for a Customer Referral Program
Learn how to leverage your videos for your customer referral program today. YouTube is the second largest search engine in the world.
Referral Program
When a Customer Referral Program Saves Lives, Everyone Wins
Most of the time, a customer referral program generates revenue, but sometimes it save lives. Read more to find out how.
Infographic
Social Media: The Biggest Shift Since the Industrial Revolution
Infographic. How many 15-25 year olds are on a social network? What percentage of bloggers post opinions about products and brands? Get the data, and...
Customer Loyalty
Reengaging Your Brand Ambassadors: Free White Paper
A disengaged brand ambassador is an ambassador that isn't helping you generate revenue. Learn about "Reengaging Your Brand Ambassadors" in this free...
Social Media
The State of ROI in Social Media Today
77% of companies plan on increasing social media marketing on this social network, can you guess what it is?
Infographic
Word of Mouth and Influence Marketing
Infographic. 20-50% of all purchasing decisions come from word of mouth. Come learn why you should consider word of mouth as an online marketing...
Infographic
The Psychology of Social Commerce
Psychologists have defined six universal heuristics (mental rules of thumb) that are evident in shoppers. Come see how they are applied to social...
Infographic
Social Media Makes The Sale [Infographic]
Guess how many Social Media Users who made a black holiday purchase did so as a direct result of social media interactions with brands & family?
Infographic
The 2011 State of Digital Marketing [Infographic]
Infographic. 47% of survey respondents have generated leads from Facebook and 55% have closed deals from social media leads. Come see the rest!
Infographic
Facebook Survey 2011: How Facebook Generates Business for Companies
Infographic. 19% of businesses surveyed said that they created their Facebook page before they created their website. Check out the full infographic...
Infographic
Social Media Marketing: Twitter VS Facebook [Infographic]
Guess which sex uses Facebook more, males or females? What about Twitter? Come see the rest of the comparison!
Affiliate Marketing
Affiliate Marketing Software: 6 Must-Haves When Choosing A Vendor
To avoid getting started with the wrong affiliate marketing software, here are the 6 must-haves when it comes to finding the perfect fit for your...
Referral Program
Why B2C Referral Programs Are Important (And How To Get Started)
When done correctly, B2C referral programs do more than build on existing marketing principles, they empower your brand.
Referral Marketing
Referral Marketing Automation For The Enterprise: 4 Ways to Leverage Technology
With a shift in digital marketing, it's crucial to leverage referral marketing automation to track, manage, and scale initiatives across the...
Word-of-Mouth
8 Word-of-Mouth Marketing Examples (and How to Start Using These Ideas Today)
We rounded up 8 word-of-mouth marketing examples to inspire and integrate into your current strategy. Check them out here!
Partner Program
How to Build a Channel Partner Program
With more and more companies leveraging partner marketing, it’s never been more important for marketers to learn how to build a channel partner...
Content Marketing
Marketing a Webinar: How to Create an Endless Supply of Content
Planning a webinar takes A LOT of time, resources & coordination. So turn them into an endless supply of content w/ our tips + a FREE post-event...
Referral Program
How to Optimize Your Referral Program
Simplify your marketing workload - so you can focus your time and energy on what matters most - by optimizing your referral program with these...