A referral program is no longer just a "nice to have;" it's now a must have for most high-growth businesses. In almost every industry, referrals are the gold standard of customer acquisition. Research has repeatedly shown that leads coming from a referral marketing program close faster, buy more, and stay longer — all with significantly less effort and at a much lower CPA than non-referred prospects.  But you probably already know that. You’re in the right place, whether you’re ready to launch ...

The COVID-19 pandemic has changed education forever. Students across the globe are logging into language apps, virtual tutoring, video conferencing tools, or online learning software and increased digital adoption coincides with a natural boost in customer referrals.  

It’s an interesting world out there these days. Businesses are having a tough time bringing in new customers - and traditional channels are just not enough. It's time to get creative and look outside the comfort zone. In any economic climate, both B2B businesses and consumer brands can rely upon referral program software as a beacon of cost-efficient, high-value technology.

Interested in initiating a customer-focused referral marketing plan or growing your existing program? You're in the right place! We're true believers that your happy customers are your most direct partners in your growing success, and their authentic advocacy is worth its weight in gold...and ROI. So how do you leverage your customer base in your existing marketing strategy? By enrolling customers as brand ambassadors in your referral program, you empower them to refer your company to others. ...

As more financial services companies see an increase in digital adoption, there is a natural spike in customer referrals also occurring. In fact, many of the most successful financial companies are combining traditional marketing strategies, like print ads and direct mail, with digital acquisition channels, like referral marketing, to boost sales.

The environment for marketing and sales is rapidly changing and businesses are looking past traditional channels to drive business growth. These 8 referral marketing statistics show that while most of us - as consumers ourselves - inherently understand the value of referrals, it's time for brands of all sizes to also start taking notice.