Loyalty Launch Guide
How to Launch a Customer Loyalty Program in 6 Easy Steps.
Loyalty programs are an excellent way to engage customers. But, implementing them can often be a challenge, and leave you asking questions like: "Do...
In a time when every click is a battle for attention, prevailing marketing myths often lead businesses into the wilderness, away from the growth they...
Exceeding customer expectations after a service failure can be an opportunity to strengthen customer relationships and brand loyalty.
By focusing on moments of delight, companies can turn ordinary interactions into extraordinary ones, fostering greater customer engagement and...
Loyalty programs can be powerful tools for fostering customer engagement, driving repeat purchases, and boosting brand advocacy. But to reap these...
When it comes to customer relationship management, understanding and segmenting your customer base is crucial. This is where RFM (Recency, Frequency,...
Advocacy goes beyond mere satisfaction; it's about turning customers into brand champions who willingly promote and defend your company.
By analyzing customer data, businesses can segment their audience, tailoring rewards and communications to different customer groups. This...
Affiliate and referral marketing are both sources of high-quality, low-cost customers... but what do you really know about the difference between...