On most mornings in the Ambassador office, we hear the whistle of a passing Amtrak train as it surges to a stop then heads south to downtown Detroit. On most nights, the flickering lights from the Royal Oak Music Theatre signal the end of another team-building, goal-crushing, and gong-dinging day. So why are we so in love with metro Detroit? Because we understand that the Detroit community extends further than the city center. The city reveals itself in its most authentic form within the spirit ...

If a commercial plays on Super Bowl Sunday and the whole office isn’t chatting about it on Monday, did it even happen? We don’t think so. With big brands spending millions on Super Bowl advertising every year, the Super Bowl game offers a big (and costly) chance to hit or miss the word-of-mouth marketing mark. According to a Prosper Insights and Analytics survey, 17.7% of Super Bowl viewers say that the commercials are the most important part of the day. Thanks to social media, online ...