Referral Marketing: Build or Buy Software

Given the right amounts of time and resources, you might be able to build a tool in-house that automates the process of incentivizing, tracking, and managing referrals at scale.

But the decision to DIY must be preceded by two very important questions:  

Is it really worth it?

Will you really be happy with the end result?

If you’re thinking about DIY-ing your own referral marketing program in-house, download our recent eBook to learn what three things you should consider first.