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Resources from the Ambassador team.

All the free videos, downloads, and workbooks you need to plan and optimize your customer-led growth campaigns, from word-of-mouth marketing to customer loyalty rewards.

Case Studies

SPEED AND SCALE

When this B2B SaaS company came to Ambassador, the fast-growing startup needed to set up its referral program in a matter of hours, not weeks.

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Fashion Forward

When this fashion brand launched a contest to win a pair of shoes that once sold on eBay for nearly $30,000, the company had a feeling people would pay attention.

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Complexity, Simplified

Successful referral programs revolve around three core ingredients: A great product, relentless customer service, and a seamless referral experience.

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4 Months to 400% ROI

When this lifestyle company came to Ambassador, their products were generating organic buzz, but its in-house referral program was lacking scalability.

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eBooks

The Ultimate Guide to Customer Loyalty

Everything you'll need to know about turning one-time purchases into repeat buyers and lifetime brand loyalists to drive profits.

 

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Launch a Loyalty Program in Six Easy Steps

This exclusive eBook, coupled with a practical workbook, is your step-by-step blueprint to designing and implementing a rewards program

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18 Ideas for Your Customer Loyalty Program

Drive enrollment in your loyalty program and optimize engagement to turn one-time customers into lifetime loyalists with this handy guide

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Turning Customers into Brand Ambassadors

Understand the techniques that you need to turn your customers into brand ambassadors – individuals dedicated to referring your business to their networks.

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BUILDING A WORLD-CLASS REFERRAL PROGRAM

A step-by-step blueprint to turning your happiest customers into the most powerful selling and marketing assets in your growth strategy.

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What, When, and How Much? A Guide to B2B Referrals

This comprehensive guide gives you all the tools you need to harness the surprising effectiveness of B2B referral marketing.

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THE DEFINITIVE GUIDE TO AFFILIATE MARKETING

When it comes to building out successful affiliate marketing programs, one of the trickiest elements is finding the right affiliates who value your product as much as you do.

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Build Or Buy?

Thinking about DIY-ing your referral marketing program and building in-house? Ask yourself these three important questions first.

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INFLUENCER MARKETING: RENT OR OWN

The digital marketer's ultimate guide to exploring a new way to building a smarter, more organic influencer marketing strategy.

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BUILDING AND MANAGING A SUCCESSFUL PARTNER PROGRAM

Partners can be effective in adding to your total value proposition, better addressing your customer’s needs, further differentiating your product from the competition.

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Reports

FITNESS & WELLNESS

Spoiler Alert: B2B referral marketing doesn't just work, it blows away industries more commonly associated with word-of-mouth.

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eCOMMERCE

We analyzed our eCommerce customers to evaluate referral marketing participation and conversion metrics.

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EDUCATION & E-LEARNING

Many people assume financial services aren't a natural fit for referrals. It turns out they're dwarfing the KPIs of other successful programs.

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Renewables & Energy

Renewables are going mainstream, and plenty of that momentum is due to the power of referral marketing automation.

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Webinars

MODERN PARTNER PROGRAMS

A webinar, partnered with DiscoverOrg, that uncovers the key variables to consider when scaling your partner program.

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AFFILIATE PROGRAM POWER

Design Pickle and Ambassador share the exact strategy deployed to significantly increase affiliate marketers in their program in just one quarter.

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QUALITY GETS QUANTITY

Experts from Ambassador share our formulaic approach to word-of-mouth marketing from high-level strategies to tactical methods.

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THE CREATOR ECONOMY IS REAL

Ryan Schram shares Izea’s findings from their annual State of the Creator Economy Study and explores how brands can learn from this data.

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